Personal Re-brand Project
As I have now left college and built this portfolio site I also needed a re-brand. I feel a simple illustrated look best describes me and my work now I am graduated.
The Challenge
It is a really difficult task for a designer to create his own identity, that image that will represent you as a professional in front of people. Often, the problem is focused on the large number of concepts that compete for their protagonism within the design while on other more common occasions, focuses on the arduous task of getting one that will finish defining.
The Design Process.
In my particular case, I opted for a simple image, loaded with a certain degree of abstraction, that seeks to convey flexibility, while showing my own personality as a graphic designer. I decided to be honest with every descion I made and go from there.
